Herb Cohen Herb Cohen has been called “the world’s best negotiator” and is internationally renowned as a corporate and governmental consultant on negotiating strategy, commercial dealings and crisis management. As a U.S. presidential advisor, he has helped formulate policy on hostage negotiations and terrorism. His clients have included business executives, entrepreneurs, sports and theatrical agents plus large corporations as well as governmental agencies, such as The Department of State, F.B.I., C.I.A., The U. S. Conference of Mayors and The U.S. Department of Justice.

Cohen’s analysis, insights and humorous view of many of these high-level happenings have appeared in many international publications, and he himself has been the subject of articles in Time, People, The Economist, The New Yorker, Newsweek, Rolling Stone and even Playboy magazines. He is considered “America’s foremost convention speaker, presenting serious subjects with such humor and dramatic flair that they become pure entertainment”.

He is the author of You Can Negotiate Anything, which was on the New York Times Bestseller List for almost one year and has been translated into twenty-one languages. His latest book, Negotiate This! By Caring But Not T-H-A-T Much is written in the same humorous style as his first book. Critics have said, “It’s a must read for not only business people, but parents, politicians and consumers”.

Cohen has lectured at many educational institutions and enterprises, such as The Harvard Negotiation Project, Yale Law School, The Kellogg School, Wharton, the University of Wisconsin, the University of California-San Diego, McGill University, UBC and the Columbia University and Chicago University Schools of Business.